The consumer-centric digital era of today has completely revolutionized the way businesses work. Enterprises are heading towards business expansions in diverse fields by collaborating with outsourced professional teams.
This shift towards outsourcing digital app development has been swift. Often, companies start with a project in-house – until reality hits them: things go wrong somewhere, and even with their well-intended business strategies, the idea heads towards failure. In such scenarios, enterprises require someone to fill in the void left behind.
Hurdles on the road to success can happen due to any number of reasons. What matters is how you pick up the fallen pieces. Handing over the reins of your product’s development outside the comfort of your organization might seem daunting at first but, the right digital product development company might be exactly what you need.
Therefore, in this article, we have put together a comprehensive guide for you to understand what outsourcing is and how it can be a valuable addition to your organization.
What is product development outsourcing in the tech world?
The idea of outsourcing might not seem to be your go-to ray of hope at first because of a myriad of reasons – most of them bottling down to this single fact: bad experience. One can, but, learn from past mistakes and vow never to repeat them.
In the digital app development outsourcing world today, effective communication is key. With better planning and interaction, this can turn the tables for your organization – and I mean that in a good way!
According to Statistica, in 2019, the global outsourcing market size reached 92.5 billion U.S. dollars, and it continues to grow at a megarate. Many tech giants have outsourced their work in the past like BaseCamp, GitHub and even Google!
So, what is product development outsourcing?
When businesses delegate the company’s non-core activities to a third-party, they are said to have outsourced a business process.
Non-core business activities for an organization are the ones in which the company does not have expertise.
So, let’s say that you are running a healthcare business, and you need a digital app made for enhanced collaboration among your employees and the patients. This app is the non-core feature of your business model, so you can outsource it to a competent digital product agency and let them take care of the task for you.
Perks of choosing a digital product development agency
Outsourcing the development of a digital product might be the smartest of moves for enterprises looking to build one to supplement their mainstream business process strategies. There are several advantages that businesses can enjoy by choosing to outsource their projects.
Focusing on the core business strategies
The prime reason for businesses that decide to outsource projects is so that they can focus on the critical, revenue-generating pursuits. According to Statistica, 35% of the enterprises outsource their IT side to free up resources for more critical projects.
Avoiding a heavy-investment venture
Getting in-house expertise to create a digital product might be very expensive. If, instead, you outsource the project to a digital product agency, it will be economically more feasible for your business.
Building a product that stands shoulder-to-shoulder with the world
Outsourcing product development to a team of experts in the field can help you deliver on the latest tech standards in the industry without any compromise on quality.
After all, it’s more than just writing code for us!
What can you outsource to a digital product development company?
The best outsourcing strategy would be for you to go with a full-service digital product agency. This will get you everything from strategizing to the designing and the development stages, further into marketing your product along with consistent support and beyond.
In this section, let’s see what modules of the product development lifecycle you can consider outsourcing.
If you are starting with the idea of developing a digital product app, we can get you through a 2-week long discovery workshop phase.
During this step, we can help you figure out:
- The modules and features best suiting your application.
- The required business flow.
- Sketching wireframes for your product.
- The best tech stack available according to the latest technology trends.
- An estimated product launching cost.
- Guidelines which can help you in training your staff.
- Finally, elaborate upon the best growth strategy to adapt to market your business product.
The purpose of the discovery workshop is to help clarify the product requirements and define a roadmap for the development cycle.
An important step to effective digital product development is to design prototypes to understand how we want the final version of the app to be. This phase focuses on the key deliverables once the requirements have been gathered.
An important outcome from this phase is a functional mockup. With a team of expert developers, this is great as this will give them a point of reference to begin the development phase.
In case you reach out to us at a later stage, we can still use your mockups and rigorously test them for enhanced results.
If you are developing a digital product in-house with the perfect team already in place but you have rigid deadlines to follow, we can supplement your workforce by functioning alongside your expert team to help you in meeting your deadlines.
You might be equipped with all the right tools to begin the development of your digital product, but lack the right expertise to manage your project. To make this work effectively, we can provide you with an entire team of experts along with an experienced manager who will manage the tasks among the team to enhance productivity. After all, organization and planning are critical to the success of any project.
Mob Inspire can augment your product development journey
Amid this on-going global pandemic, when the very definition of normal has been altered, supplementing your organization with a digital app might be just what your business requires.
You might not want to consult a digital product design and development studio when you first start out on a digital product but, rest assured that if on this development journey, things begin going astray, we are here to fix them for you.
Mob Inspire is one of the best companies for outsourcing software product development. If you are stuck in the process, reach out to us and let our experts help you out!