A Guide to Enterprise and Consumer App Development
Mobile App Categories
1. Enterprise AppsThese apps are organization-specific. In essence, they are designed to assist a company or its associates to perform official activities comfortably with optimized costs and in lesser time. These apps are usually unavailable in App Store and Google Play.
1.1 Enterprise Mobility AppsEnterprise mobility is the practice of utilizing technology which enables employees to work remotely. Employees can access organizational data and perform a range of official activities using smartphone apps. It comprises mobile device management (MDM), Mobile Application Management (MAM), Mobile Security Management (MSM), and Mobile Content Management (MCM).Mobility in organizations is attaining more attraction owing to the lightning fast internet speeds and sufficient security apparatus for remote working. Apart from the ability to work from anywhere, enterprise mobility apps also increases the collaboration between geographically distributed teams as well as team members working at the same workplace.Read more: Essence and Impact of Enterprise Mobility
1.2 Information SystemsThe owners and executives need to know the progress of businesses by assessing various departments and key performance indicators. Information systems provide the periodic reports enriched with graphs, charts, tables, and other dynamic data visualization techniques.Apart from executive information system (EIS), enterprises also utilize management IS, and decision support systems (DSS). Data processing is performed at the stage of DSS whereas MIS defines the corporate strategy based on the outcomes of DSS. The IS app development for mobile enhances the productivity by manifolds.
1.3 Enterprise Resource PlanningYou must be aware of ERP solutions if you are a business owner. The remarkable success of these solutions and research in it over the years pushed us four years back to introduce mobile ERP as well. Like desktop-based and web-based applications, mobile ERP also offers high visibility of core business operations. They allow efficient resource optimization and information flow between various departments of business.Accessibility of ERP tools through smartphones and tablets provide remarkable portability. Mobile ERP ensures real-time access and lowers operational cost significantly.Read more: AI for Business
1.4 Customer Relationship ManagementLike ERP, mobile CRM was also introduced in the middle of current decade. The growth of internet traffic from smartphones and tablets increased multiple times every year. Consequently, smartphones make up the major proportion of internet traffic amounting 55%. This percentage does not include the traffic from tablets and other smart devices.Availability of mobile CRM is not only productive for employees. It also facilitates customers to seek your services from anywhere. For instance, a customer can make a query or place an order while traveling. Either way, enterprises enhance their reputation by improving relationship with customers.
1.5 Human Resource ManagementIt attained incredible success as employees are able to access their monthly attendance and periodic performance audit reports on mobile phones. Mob Inspire performed HRM mobile application development with varying features for multiple clients over the years. The variation in features depends on the client’s business requirements.For instance, one of our clients wanted to incorporate automated candidate search by matching the resumes with intended job description. Mob Inspire experts developed the solution which prevents HR managers from exploring through hundreds of resumes for a single position. It filters out the irrelevant candidates and shortlists those with suitable qualification.
1.6 Product Management AppsThe product units in warehouses and delivery vehicles undergo extensive security checks to prevent counterfeiting and fraudulent activities. Despite enormous time consumption and excessive spending of money, these checks are unable to ensure satisfactory efficiency. Nevertheless, the leverage of technologies including IoT, blockchain, and AI ensure remarkable efficiency – that too with high resource optimization.One notable use case of IoT is the assistance in aggregate planning. Moreover, it also aids in transportation by verifying products without needing to unload them. Blockchain mobile app development makes money transaction highly transparent and secure with immutable distributed ledger technology.
1.7 Financial Management AppsMay it be invoice received at customers’ end or financial audit report at employers’ end, financial apps are vital for business processing. Although HRM and financial management applications are parts of ERP, yet Mob Inspire performs mobile phone application development for these software systems separately as well.Financial apps provide the details of transaction and the shortcomings in the process. Fintech application development for mobile is bringing revolution to financial services and management. Most notably, Blockchain and Big Data modeling are the key innovations of the current decade and their integration within financial apps ensure substantially high efficiency in business operations.
2. Consumer AppsApps for consumers make up an excessively vast domain. Google Play alone has 60 categories out of which 17 are specific to various kinds of games and 9 for content particularly for families and children. Rests of the 34 app categories belong to a wide range of fields including medical, magazines, and weather among others. App Store also has 28 distinct categories.Statista reveals that Games category makes almost a quarter of total apps available on App Store followed by business and education apps at 9.76% and 8.52%, respectively. Google Play also indicates similar results. Thus, some categories are more significant than others. Mob Inspire redefines the app categories as follows.
2.1 On-demand AppsThe on-demand mobile app development has caused more disruption in various industries than any other category. The collective valuation of companies whose business model comprises on-demand apps such as Uber is markedly higher.
2.1.1 Ride-hailingIn a span of less than 10 years, the valuation of Uber alone is worth $82 billion – as per independent reports. Scores of ride-hailing startups are emerging every year with cosmic funding. This on-demand business will continue to attract money for a couple of decades more before attaining sustainability. On-demand apps have entirely redefined taxi business by providing facilitation to customers without charging more.
2.1.2 Delivery and LogisticsThe two most notable aspects of on-demand delivery services that distinguish them from traditional logistics is the last-mile and same hour delivery. The availability of apps ensures that businesses can transport perishable items as well. For instance, Grubhub, Uber Eats, and other food delivery services deliver the ordered meal in less than 30 minutes in most cases. These services are not confined to food delivery. The startups offering parcel delivery and grocery delivery like Postmates and Instacart, respectively are making substantial gains.Also read: 8 Sustainable Business Ideas with Low Startup Cost
2.1.3 HealthcareArranging a doctor’s visit to patient’s home instead of the other way round makes on-demand healthcare highly attractive. Moreover, it also enables patients to seek services of physicians remotely. There are multiple kinds of businesses emerging in on-demand healthcare sector. The most notable ones include on-demand nurses, ambulance, and telemedicine. Global healthcare market is projected to reach $60 billion by 2020 with the current growth rate of 60%.
2.1.4 Home ServicesAlthough all on-demand services are offering impressive opportunities for gig workers, yet home services are on top. The startups like Handy and TaskRabbit provide a marketplace for gig workers where consumers can seek services from most suitable workers. The success of these startups is a sufficient indicator to convince investors for investment in mobile application development for home services.
2.1.5 Laundry ServicesMany service providers place on-demand laundry in home services. However, laundry services make multi-billion dollar industry alone. Thus, Mob Inspire places it into a separate subcategory of on-demand services. The success of laundry service providers like Mama Wosh indicate that on-demand industry is capable of raising millions of dollars for a startup by merely targeting the most tedious home chores.Also read: Also read: Significance of Platform Innovation in Software Industry
2.1.6 Beauty and WellnessThe earning from provider services to consumers is not the only revenue stream for on-demand beauty apps. Such apps are heavily sponsored by local and international brands which offer cosmetics and skincare products. They use in-app advertisement as well as collaborate with service providers to increase their product sales. Thus, this advertisement enables at-home beauty service providers to significantly increase revenues.
Structure of On-demand Apps Platform
The most successful on-demand app development for mobile platforms comprises of an app each for consumer and agent as well as desktop-based dispatch and admin panels. These panels are integrated with mobile apps to ensure seamless services. Dispatch panel facilitates the connection between consumer and service agent whereas admin panel provides dashboards and real-time information to get valuable business insights.