With the affordability of smartphones, men, women and even children are digitally connected with each other from across the world. These phones not only allows to communicate with the person but also help in getting lots of information, as well as getting things done with just a few taps. Now mobile users can buy and sell products as well as services. The power to get all kinds of services and purchase goods is now in the palm of your hand, thanks to smartphones and mobile apps.
Constant Increase in Smartphone Users:
According to January 2018 Statista report, mobile users in the world are over 3.7 billion. Moreover, mobile smartphones accounted for nearly 50% of the total global internet usage volume. Many reports show that the number of smartphone users is still increasing worldwide.
With the rise in the number of smartphone users, mobile apps have become an essential aspect of conducting businesses. Mobile apps are just software programs developed for mobile platforms such as, Android, iOS, etc. Today, almost every company has an online presence to stay competitive; therefore, they need mobile apps to help in this regard.
Benefits of Mobile Apps for a Business:
Businesses can get a number of benefits by launching a unique app, ideally developed by a quality app development company. Below are some benefits of mobile apps for businesses:
1. Build and Increase the Number of Customers:
Apps are an excellent way to have a direct and constant connection with your potential, new and existing customers.
2. Improve Brand Awareness:
A large number of people use mobile apps; therefore, Android or iOS app development by hiring a reputable company helps in enhancing brand awareness and capturing a larger customer base. Users spend hours on the phone screen throughout the day. Therefore, this is an effective way to improve your brand recognition and visibility.
3. An Easy Way of Doing Shopping Online:
Apps allow business owners to send offers that enable users to make buying experience quick and faster with 24/7 availability.
4. Constant Customer Connectivity:
The scope of conventional shopping at shops and malls is reducing day by day with the arrival of mobile apps, where people stay connected to make a purchase and get the best offers too. Apps connect customers with service providers and offers products/services at their doorsteps.
Benefits of Mobile Apps for Customers:
Customers are getting great benefits of mobile apps provided by the most reliable and efficient app development companies. Below are some significant benefits for customers.
1. Smooth Sales:
Making purchases via an app is now preferred over conventional online shopping. Customers do not need to fill relevant information every time when they make an online purchase. These apps also keep records of the consumer’s preferences.
2. Constant Communication:
Now, using mobile apps provided by android app development company or iOS app development company has become a source of continuous communication as business owners can send notifications of exciting events and attractive offers, directly to their customer’s mobile. It is an effective way of promotion as compared to conventional promotional and marketing methods.
3. Ease of Access:
Apps are the fastest and best way for customers to purchase products as well as getting services. Presence of apps for your business is essential to enhance efficiency. These apps also minimize the processing time of the orders placed by consumers. Therefore, it has become essential to get app development services from a reliable company.
Why opt For Android App Development?
In recent years, Android apps became one of the most trusted and widely used apps across the globe as a large number of companies are using customized apps for their distinctive business needs. The most recent studies and analysis have demonstrated that business professionals prefer Android apps development for fulfilling their various business needs. Therefore, Android app development services have gained vital importance. The points mentioned below are some reasons for using android platform for application development:
- The business owners who consistently struggled to get good revenues can achieve their business success goals with Android app.
- Android applications are present on the Google play store, which is the largest mobile app market in the technology world.
- A large volume of visitors visits Google Play store to download various apps. Therefore, the presence of your app on the Google Play Store can reach to a large number of mobile users.
- The quality check functionality of any app is compulsory before submitting it to the App store for business downloads; therefore, it ensures the quality of the apps.
- Google Play Store offers regular updates to the downloaders of the app; therefore, users, as well as marketing professionals, prefer android applications.
Why opt for iOS App Development?
Mobile apps have opened up a new way for the market. Companies get a better way to communicate with customers and inform them about the products and services timely with apps. Choosing a platform for a business-driven application is an important decision. Below are some benefits of iOS app development:
- Most Viable and Revenue-Driven Platform
- Consistent and Smooth User-Experience
- A Business-Centric Platform
- Easier and faster application development
- Suitable for generating revenue and higher returns over investment
- Compatible across all iOS devices.
- Cutting-edge functionalities
- Better Security
- iPhone application is the best for the global business
A smartphone app is an excellent way to perform various business functions. These can be entertainment apps, informational apps, commerce apps, beauty apps, laundry services apps, home services app, etc. These apps help in buying a variety of things. Almost every business is turning online to capture a significant share of the market as most of the people prefer using mobile phones for buying/selling of goods or services. Smartphone mobile apps provide efficiency and convenience to the small and large businesses of all kind in managing their customers and increase sales. Generally, the two leading platforms, iOS, and Android are occupying the entire market share. However, the choice of the platform depends on the demographic data of consumers.
We provide android as well as IOS app development services to cater your business needs. If you want to get quality android or IOS app development services, contact us today .