The Potential of IoT in Travel Industry
Travel industry is one of the sectors where technology is causing a paradigm shift. From facilitating travelers to equipping travel agents and hotel staff, IoT is leading this transformation. The IoT in travel industry plays central role while forecasting $14.4 trillion market by the end of next decade. This projection also reveals 25 billion interconnected devices by 2025.
IoT remains one of the top tourism technology trends in 2018 and beyond. The upcoming decade is all set to witness a mesh of connected devices. Considering the current and future trends, following applications will transform the travel industry with IoT incorporation.
Proximity Sensors in Public Places
Navigation is often a challenge at large public places including theme parks, airports, and subway stations. Visitors find it hard to locate objects of their interests. For instance, travelers can find information counters as the devices at counters emit rays received by smart devices. Such a sensor assists drivers in parking vehicle while keeping safe distance to footpath and other vehicles.
While Google Maps and other navigational services also guide travelers, yet the IoT devices facilitate more efficiently. Instead of using GPS, proximity sensors and smart devices connect through electromagnetic waves. Moreover, these sensors also assist in the security of individuals – particularly children. Wearable devices enable parents to find children in public places by locating them through smartphones.
Smart watches and augmented reality devices are only the beginning of vast journey of wearable devices. Watches are already making significant gains by assisting the owners in multiple domains. Apart from connecting with other devices, smart watches also keep the owner updated about health. This healthcare feature is essential considering that the travelers are unlikely to find healthcare centers in a less familiar place. Moreover, wearing these devices enable the owners to acquire taxi services, stops, hotels, and restaurants.
AR headgears are redefining the travel experience. Travel agencies and governments are pouring more information over the internet which is accessible from AR devices. Thus, IoT application in tourism enables travelers to visit places and find the significance of a location in real-time. They can also seek real-time translation to languages of various origins. Although the scope of AR enables to place it in a different domain, yet the connectivity of devices prompts a mention here.
RFID for luggage location
Why should you bother to search the luggage at airports when luggage is capable of searching you? The application of RFID tags enables the passengers to find the precise location of luggage. The tags keep on signaling the owner as long as the wearable or handheld device is compatible with the tag. Besides, these tags are reusable allowing the administration to eliminate using paper tags.
Airports are assisting the passengers in keeping track of their luggage with IoT. Most of the airports in metropolitan cities around the world are arranging for IoT for lounges, counters, and gates.
With efforts toward building smart cities, the IoT is set to become part and parcel of citizens’ and travelers’ lives. Visitors of museums and art galleries can find information of exhibited objects without having to look closely. The embedded devices in vehicles enable them to locate nearest objects. Hence, the vehicles can continue motion without needing to pause to allow passing other vehicles.
Experiencing a picturesque landscape always provides a soothing effect. By utilizing IoT in travel and transportation, the experience attains new heights. Imagine observing scenery in picture while getting information about each of the elements composed in it.
Appliance Monitoring and control
Hotel industry is also booming for all the right reasons. The hotels which incorporate IoT-enabled appliances are able to attract more customers for the remarkable provision of facilities. The hotel staff can provide a personalized experience to customers by assessing their choices. Thus, customers get their favorite meals and TV shows. The IoT along with artificial intelligence in travel industry enables the hotel management to predict the customers’ choices by considering their previous searches.
Furthermore, rest houses and hotels also capacitate visitors to control electric appliances, thermostat, music and a range of other facilities using IoT. The aim of incorporation of this technology is to make the guests feel at home.
One of the most concerning elements for travelers is the security of their belongings. Even if they do not get robbed, many travelers forget their possessions at the places they visit. At times, there is a need to unlock or encrypting a device while a person is away. One does not need to travel back to the location of device as the owner can perform these activities remotely.
An encouraging element about challenges is the fact that they carry growth opportunities.
Like any other technology, IoT is facing challenges too. Following points indicate the challenges of IoT in travel industry growth.
- Some people are demonstrating concerns over creating huge networks of connected devices. Few data breach incidents are the reason behind these concerns. Fortunately, the developments in cybersecurity enable the manufacturers and developers to avoid data violations.
- Currently, the number of servers ensuring connectivity complies with the number of devices. However, service providers and administrators require continually increase servers to meet the demand. However, there is a right balance between devices and servers up to now. Consumers expect that it remains this way in the future too.
- The development of this technology is too fast that the regulators are unable to keep up with the pace. Nevertheless, developments in big data and AI are also facing similar challenges, but they are flourishing. Thus, stakeholders highly expect that IoT will remain seamless too.
- Research in IoT is developing devices and frameworks quickly. However, industries are not been able to incorporate these technologies as soon as their development. The encouraging factor is the probability of success. Most of the companies utilizing IoT for their business products and services are exhibiting remarkable improvement in profits.
Fortune favors the brave – in entrepreneurship too. The success stories of top companies indicate that adoption of technologies returns significantly when incorporated as early as possible.
Are you brave enough to rule travel industry? Contact us today to get the most promising IoT applications for the industry.